The most fearless campaign tactic? Ignoring the pundits
Strategic decision-making in political campaigns is always complicated, but what makes it even worse is that there is always an endless flow of consultants and pundits who know what the perfect strategy and message are for an election. It’s hard to ignore them — but many times, it’s actually the key to winning an election.
Of all politicians, it was Joe Biden and his team who were able to repeat this feat twice, withstanding enormous pressure from the outside.