Author: Gergő Papp

In 2017, Emmanuel Macron won the French presidency in the second round with more than 66% of the votes against far-right candidate Marine Le Pen. Even…

The story of the 2022 election in Hungary was about whether Viktor Orbán stays in power. But a relatively new party got into parliament even in…

Every party needs to freshen itself up from time to time, and there is no better way for that than introducing fresh new faces to the…

An important part of Emmanuel Macron’s brand was effectiveness: after upending French politics and gaining a parliamentary majority with his new party in 2017, he embarked…

The raw political talent of GenZ It’s a cliche now that GenZ voters are reshaping politics — through the communication channels they prefer and the political topics they care…

Four political movements on the rise! After the turbulent years around the time of Brexit, the election of Donald Trump, and Emmanuel Macron’s movement shaking up French…

The most fearless campaign tactic? Ignoring the pundits Strategic decision-making in political campaigns is always complicated, but what makes it even worse is that there is always…

10 smart moves for parties with limited budget Newly founded political parties rarely have the financial tools to compete with the often hundred-year-old parties in Europe, which…

A successful campaign is about your processes When party operatives are gearing up for a campaign, evaluating available resources, usually a lot of mental energy is…

Leadership challenges: Creating identity among members Between campaign periods, political organizations have much less to rely on: there is no election in sight, which leads to much…