Campaign fundraising: 10 things to avoid

Campaign fundraising: 10 things to avoid

Politics are a costly affair and fundraising activities can make the difference between success and total frustration. They are, however, an endeavour full of pitfalls. So let’s plough through the most common mistakes.

1. Starting off without a strategy

A concrete strategy helps you achieve more of your objectives and prioritise those that matter most. Setting reasonable financial goals is the first step in creating a fundraising strategy. They allow you to track progress and provide motivation.

2. Uncoordinated campaign management

To utilise the full capacity of a campaign everybody involved must have a concrete idea of the entire strategy. This includes, for example, knowing which specific events will be organised and how donations can be accepted.